STUDIO71 ANNOUNCES LIVE-ACTION SERIES INSPIRED BY ‘BATTLEFIELD’ FRANCHISE
Corridor Digital Directs Groundbreaking Digital Series Available Exclusively on go90™
NEW YORK – August 24, 2016 – Studio71 (S71), the digital entertainment company and multichannel network of the ProSiebenSat.1 Group, today announced a groundbreaking digital series inspired by Battlefield™, one of the world’s most popular video game franchises of all time. The series titled Rush: Inspired by Battlefield is brought to you by the Internet’s most ambitious sci-fi/action filmmakers, Corridor Digital’s Sam Gorski and Niko Pueringer, who have more than 500 million views on YouTube. Rush: Inspired by Battlefield sets new standards in scope and scale for online entertainment and will be available on go90 starting September 20, 2016.
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Rush: Inspired by Battlefield, the digital series, brings the epic scale and truly immersive photo realistic game play of Battlefield to the next level in a live-action, special effects-laden story that’s sure to excite fans, both old and new, while demonstrating core aspects of the game franchise including teamwork, strategy and community. It focuses the core conflict on a battle between squads of good and evil. Both are ex-military, both are guns for hire, but only one is in it for profit. It’s a story that questions being a soldier, and what matters most when you’re in an all-out war. Like the game franchise, it teaches protagonist – Zach Miller – what a hero really is, that nobody can win a war all by themselves, and that most times, success results from working together.
“Gaming is one of the most popular forms of entertainment today, and there is a huge appetite for any and all content inspired by video games. We’re bringing gamers one of the most iconic franchises, and we’re doing it with Corridor Digital, who are huge fans Battlefield. They are committed to bringing its all-out war action to a new live-action format,” said Dan Weinstein, President of Studio71.
Corridor Digital’s Gorski and Pueringer previously collaborated with EA and Freddie Wong to create a commercial for Battlefield 3 that quickly went viral online and was then used as part of the game’s national television campaign. They have a huge online following spanning YouTube, Twitter and Facebook, and are known for directing SnapperHero, Snapchat’s first ever scripted series.
The Rush: Inspired by Battlefield cast includes Lou Ferrigino, Jr., Mark Ford, Jeff Schine, Vlada Verevko, Stephen Chang (Emma Approved), Aqueela Zoll, Brak Little and Steven Ogg (Grand Theft Auto V), and the digital series is written by Andrew Allen.
Studio71’s Dan Weinstein is Executive Producer. Gary Binkow and Amee Dolleman are producing for Studio71.
Studio71 is the multichannel network of the ProSiebenSat.1 Group with 5 billion views a month. It is headquartered in Berlin and Los Angeles, with offices in New York, Chicago, Detroit, San Francisco, Toronto, London, and Vienna. In German-speaking countries, Studio71 is the leading multichannel network that concentrates the broadcasting group’s range of Web-only content and its distribution through in-house platforms like MyVideo, and through third-party platforms. In the U.S. Studio71 develops, produces, and distributes original entertainment programming and manages one of the leading multichannel networks with over 1,200 channels. Germany’s leading moving-image marketer is responsible for ad marketing with SevenOne Media.
go90 is a free, mobile-first, digital entertainment platform that makes it easy and fun to discover, enjoy and share great content. go90 is part of the Verizon Communications family of companies. go90 brings together networks, distributors, creators, audiences and brands to deliver great experiences for the next generation. For more check out go90.com
Samuel Threadgill / Rachel McCallister
MPRM for Studio71